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Who We Are

Modern Outlook is a family-run quality control and sourcing company, headquartered in the UK with a strong operational base in Dongguan, China. For over 30 years, we’ve worked directly with manufacturers, importers, and distributors across the globe to ensure that the products they purchase meet the highest standards of quality, safety, and ethical compliance.

Founded by Paul Wray, a veteran in sourcing and QC, Modern Outlook was built to bridge the cultural and operational gap between Western buyers and Asian factories—bringing trust, expertise, and clarity to every partnership.

To deliver transparent, proactive, and tailored quality control and sourcing services that protect our clients’ reputation and strengthen their supply chains.

We value reliability, transparency, and accountability in everything we do. With hands-on expertise and open communication, we deliver consistent, honest results you can trust.

since 2009

Our History

The company was founded by Paul Wray, a veteran in sourcing and quality assurance who saw a growing demand for honest, transparent QC partners in Asia. Having spent decades on the ground working with both Western buyers and Asian factories, Paul identified a critical gap in the market, the need for quality control providers who not only understand the language and processes but also the cultural nuances of both sides. Modern Outlook was born out of that vision, combining technical expertise with real human relationships. James my Son is my right hand man in the family business and has undergone extensive training and is now a major key member of the QC/QA management team here in China.

We believe that quality control is not just about ticking boxes, it’s about protecting your reputation, reducing your risk, and building sustainable partnerships. That’s why we take a proactive approach to every project. We don’t just respond to problems; we anticipate them. By understanding your product, your brand, and your business goals, we create QC and sourcing solutions that are as strategic as they are reliable.

Our team doesn’t follow a one-size-fits-all checklist. Instead, we customise each engagement to your industry standards and retailer requirements. Whether we’re inspecting flat-packed furniture or auditing a textile factory, we bring the same level of detail, diligence, and transparency to the job.

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Our Values

Global Reach, Local Roots

At Modern Outlook, we operate according to a few simple but powerful values. Reliability is our foundation—our clients know they can count on us to deliver consistent results. Transparency guides everything we do, from how we report inspection outcomes to how we communicate with your suppliers. We believe in deep, hands-on expertise; every inspector and auditor on our team has real-world experience and continuous training. Finally, we value accountability. If we find an issue, we report it clearly and offer actionable recommendations to resolve it.

Although our clients are based around the world, we operate on the ground in South East Asia. Our main hub is in Dongguan, China, but our services extend to surrounding regions including Vietnam, Thailand, and beyond. Because we live and work in the regions where your products are made, we’re able to offer fast, informed, and responsive service—without the language barriers or time zone delays.

Meet the Team

Our team is our strength. Founder Paul Wray brings 30+ years of sourcing and QC expertise. Our Lead Inspector ensures every detail is checked, while our Audit Coordinator manages reporting and compliance to the highest standards.

Let’s Work Together

When you work with Modern Outlook, you’re choosing a partner who genuinely cares about your success. We’re here to help you navigate the complexities of sourcing and manufacturing in South East Asia with confidence, integrity, and precision.

About Us